Photographer's Guide To Wedding Album Design And Sales by Bob Coates

Amherst Media 2003. Soft-cover, 8 1/2 x 11", 125 pages, 150 color photos. Enhance your income and creativity with techniques from top professionals.
Design ideas for digital albums
Layout ideas for effective, visually stimulating pages that tell the full story of the wedding
Tips for talking with clients about types of albums and their costs
Evaluating your clients' tastes and designing albums that suit them
How your image presentation style can increase clients' final purchases
Techniques for selling the largest possible album--from your first contact with clients to the wedding day, to presenting proofs
Enhancing your albums with text, color effects, digital retouching, overlays, sheet music, and more.
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