How to Create a High Profit Photography Business in Any Market by James Williams

New book with mild shelf-life wear.

Amherst Media 2006, softcover, 8-1/2 x 11", 128 pages, color photos.

Master the Techniques you need to Build a Successful Photography Business

Using time-tested techniques and avoid common pitfalls and effectively build a thriving business.

Setting short-and long-range goals
Determing the kind of clients you want to attract
Creating a professional image that appeals to your target demographic
Tips for achieving professional lighting and posing effects
Understanding the psychology of a portrait session and how each step of the process effects your final sale
Techniques for effectively managing your business, including setting prices, selecting supplies, hiring employees and more
Reducing your overhead
Setting the mood for big sales, then making the close
Marketing through direct mail, mall displays, yellow pages, word to mouth and more
The importance of networking tin building a business

Includes Techniques for Senior Portrait - Wedding Photography - Sports-league - Family Portraiture - Yearbook Photography and MORE

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