Amherst Media 2010, softcover, 8 1/2 x 11", 128 pages, color illustrations
Aiming to produce more vibrant, emotional, and compelling images, this guide instructs how to instinctively capture the most important moments at a wedding. By emphasizing a deeper understanding of the client and the importance of practicing technical skills, this in-depth reference explores the roles of preparation and patience in capturing memorable photographs. Since being in the right place at the right time is imperative, instruction is also provided on how to evaluate body language and subtle clues during the event. In addition, this manual, designed specifically for the professional wedding photographer, demonstrates how postproduction, album design, and photographer–client communication can maximize sales and customer satisfaction.
FEATURES:
* Techniques for effectively educating your clients about photojournalism-setting the stage for a bigger sale
* Methods for connecting with your sujects' emotions and capturing them at their peak
* Honing your skills of observation and reducing your reaction time
* Working effectively amidst crowds and other distractions
* Verbal cues and body language that can tip you off when a great photo opportunity is about to happen
* How understanding the traditions and each subject's personality can stack the deck in your favor when shooting photojournalistically
* Covering your bases with natural setups-photos where you select the background but allow the subjects to interact naturally
* Identifying the important people the couple will want to see in their wedding photography
* Postproduction techniques for designing fine-art products
* Unique products and presentation s to boost your sales