Amherst Media 2008, softcover, 8.5 x 11", 128 pages, color illustrations

MASTER THE TECHNIQUES PROFESSIONALS USE TO CREATE MEMORABLE PORTRAITS

Go behind the scenes with ten top professional portrait photographers and learn the secrets to their creative and financial success. Every aspect of the business is covered—from selecting equipment, to working with clients, to sales and marketing techniques that really work. Packed with beautiful images and helpful insights that will both inform and inspire.

FEATURES:
*** Choosing the right cameras, lenses, and equipment for the job
*** Techniques for capturing great expressions
*** Effective and evocative lighting strategies for photographing your clients
*** Working effectively with clients and conducting an efficient session
*** Presenting images for maximum sales
*** Popular products and product pricing